National Shakespeare Day.

19/03/2022
blog

National Shakespeare Week commence in the month of March in the United Kingdom. The 23rd of April marks the death anniversary of William Shakespeare. Therefore on this day, the bells of Trinity Church in Stratford-upon-Avon, where Shakespeare was born, ring out, and the mayor of the town leads a procession to Shakespeare’s grave, where tributes are laid.

Anyone who wants to commemorate this festival needs just spenmid the day speaking in Bardic tones, which may impress some but irritate others. The Vidalgo Lottie animations will assist you in straightforwardly expressing your knowledge about National Shakespeare Day.

History of Shakespeare Day.

William Shakespeare’s birth date was never formally recorded. According to reports, he got baptized on April 26, 1964. As a result, people from all over the world regard April 23 to be his birthday. In addition, the Bard of Avon died on April 23, 1616, the same day he was born.

William Shakespeare has made significant contributions to the English language. Consequently in English literature, William Shakespeare’s fame grew throughout time, and people began looking for a day to commemorate his genius in modern times. There’s no better day than April 23 to honor him!

Robert J. Williamson, the creative director of the British Shakespeare Company, is credited with initiating National Shakespeare Day. Shortly after, the day grew increasingly well-known among the general public. Today it is a day in which we are remind ourselves to enjoy and appreciate William Shakespeare’s genius. As a result of this a large number of government departments supports National Shakespeare Day in the United Kingdom.

Many countries throughout the world now observe April 23 as National Shakespeare Day. Although it is not an official holiday, it guarantees that we celebrate the immortal Bard of Avon’s grandeur.

Click to check out Music Treasures – Vidalgo NFT collection at OpenSea

National Shakespeare Day Activities.

  • Attend extraordinary theater performances.

National Shakespeare Day, a spectacular pageant holds every year at Stratford-upon-Avon, where he was born. However throughout the day, people from all over the world come to see Shakespeare’s plays performed here.

  • Find out more about William Shakespeare.

On National Shakespeare Day, there’s no better way to improve your understanding of his works than to read them! Why not take a few hours out of your busy schedule to honor this well-known playwright also?

  • Pretend to be Shakespeare.

Many people around the world commemorate National Shakespeare Day by speaking in a Shakespearean dialect. Shakespearean insults common use is to replay it in everyday language. At the very least, you can use ‘thou,’ ‘thee,’ and ‘ye’ instead of the conventional ‘you’ and ‘them.’

  • You can buy some artwork.

You can also celebrate the day buy buying some artwork for yourself and your loved ones. Vidalgo has made it a priority to produce two NFTs to spice up this year’s celebration. Thus, you can get them from OpenSea by clicking the on animations in this article.

Click to check out Music Treasures – Vidalgo NFT collection at OpenSea

What is the significance of Shakespeare’s birthday?

Every year on April 23rd, many enthusiasts around the world commemorate Shakespeare’s literary genius by celebrating Shakespeare Day. Shakespeare not only teach us about humanity, but he also invent over 1,700 words that are still in use in modern English. Some of Shakespeare’s plays, including Romeo and Juliet, Hamlet, Julius Caesar, and Macbeth, are studied in schools around the country.

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How to Buy NFTs: Which Marketplace is Best?

18/03/2022
blog

There’s a lot of talk out there about NFTs. But for all that talk, it’s awfully hard to find practical information about how to engage in the ever-growing NFT marketplace.

So how do you go about actually buying one of these things? And why would you even want to? Let’s lead you from a novice NFT purchaser to a non-fungible token collector in this guide.

Click to check out Music Treasures – Vidalgo NFT collection at OpenSea

Why buy NFTs?

If you’re wondering how to buy NFTs, let’s start with the most basic question first. Why would you want to purchase an NFT? While there’s lots of reasons that people participate in NFT marketplaces, often it’s because they hold value. The now-famous Beeple averaged over 127,000 dollars with their NFT art.  There’s clearly a business here with some real value being exchanged.  And with the rise of cryptocurrency, the value of the things we buy with them also increases. Surely one reason many people decide to step into the NFT marketplace is to make money.

We’d argue though that you should also be interested in NFTs beyond the quick money.  At their core, NFTs are art.  Sure, they’re not the same sort of art that is hung up in The Louve, but that doesn’t mean you shouldn’t approach them with the same level of reverence.  The people who are creating NFTs put their time, energy, and talents into their work.  Simply because the end product is digital, doesn’t mean it should be devalued. 

So, if you want to buy NFTs make sure you want to buy them as an investment that both your pocketbook and your soul will enjoy.

Where do you buy NFTs?

There’s no one quick answer here.  As NFTs continue to rise in popularity, so do the options of how to buy NFTs.  NFT marketplaces all have one thing in common though- they’re where makers and investors can exchange money for these digital products. 

When you’re considering an NFT marketplace consider the following factors:

  • Do you ever want to create (mint) NFTs yourself?
  • What is your preferred method of payment? Are you ETH dependent or are you open to niche tokens?
  • Do you care more about curating a collection or more about a reliable investment?

Let’s look at a few of the most popular NFT marketplaces out there today:

Click to check out Music Treasures – Vidalgo NFT collection at OpenSea

OpenSea

OpenSea is simply put, a dominant NFT marketplace compared to many others. While it does a large volume of the NFT exchanges out there, it’s important to know why.  NFT marketplaces generally vary in terms of what sort of NFTs you can purchase and how you can purchase them.  OpenSea remains a dominant contender because they support a wide variety of file formats and crypto payment options. It also allows for creators to create (or “mint”) their own NFTs.

For sheer value in accessibility, OpenSea is a great place to start if you’re interested in how to buy NFTs to begin your NFT collection.

Rarible

Rarible shares OpenSea’s value for supporting a wide variety of file types.  Similarly, they also allow creators to mint using their platform.

However, what makes Rarible a different NFT marketplace is the use of the Rarible token.  To participate in this marketplace, you’ll need to convert your existing cryptocurrency to the RARI token. The system is still built on the Ethereum blockchain – which should be familiar if you’re into cryptocurrency.  While it may not be quite as beginner friendly as OpenSea, this one shouldn’t be too tough to lean into.

There have been some big brands that have worked on releasing Rarible and that’s what’s keeping them competitive with OpenSea.  Companies from Adobe to Taco Bell have jumped into the Rarible marketplace with their NFT drops. So, if you’re a big player wondering how to buy NFTs, this is a great place to start!

Click to check out Music Treasures – Vidalgo NFT collection at OpenSea

Foundation

Foundation.app values simplicity in their NFT marketplace.  Everything works with Ethereum, so creators and collectors are speaking the same language. The difference with Foundation?  The creators need to be personally invited before they can mint an NFT on the marketplace. 

Now if you’re a creator, this may make Foundation a more complicated NFT marketplace for you to jump into.  But if you’re a collector, there’s certainly some benefits here.  The Foundation community works to ensure some more consistent value standards for the NFTs out there.  While many say Foundation isn’t the best NFT marketplace to start from, that may be because they’re not considering it from the side of the purchaser.  Frankly, if you primarily want to know how to buy NFTs and engage in the NFT marketplace as a collector, Foundation does offer a great place to start. 

Mintable

Mintable is another NFT marketplace built on Ethereum. While it works very similarly to other NFT marketplaces, this one was backed by billionaire Mark Cuban. It’s relatively easy to use and intuitive and a great option for getting started.

One of the reasons why Mintable works best for beginners is that it allows for more open, affordable options for creators to get started.  Again, this is great for creators, but it may not be right for you if you primarily want your role to be that of a collector or investor.  In fact, compared to some other NFT marketplaces, the actual transaction fees are a bit higher. However, with this, you’d also have access to more creators and unique work.

Click to check out Music Treasures – Vidalgo NFT collection at OpenSea

So, what’s next?

While you’re welcome to jump into any of these NFT marketplaces and start purchasing, it’s best to keep learning and growing with the NFT community.  Learning about NFT drops, following high-profile creators, and getting in touch with other investors are great ways to actually make money in this variable new marketplace. 

Before you get started and throw ETH at a digital download, check out the ever-evolving communities on Discord and Twitter surrounding NFTs.  While these communities will help you learn more about the marketplaces themselves, it’ll also help connect you with the community at large.  As NFTs truly represent a decentralized form of art, connecting with the community is a huge component in making sure you invest in something that holds value beyond just your eyes only.

You got this!

Perhaps most importantly too, remember that NFTs are supposed to be fun.  If you’re not enjoying the work you’re doing on each NFT marketplace or enjoying connecting with the community, maybe they’re not for you.  NFTs are not simply a get rich quick scheme for a new generation, they’re a way people can share in the value of creation.  And the answer for how to buy NFTs is just that simple. Believing to your core that the NFTs you purchase are valuable to you is paramount.

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NFT Marketing: Do’s and Don’ts

17/03/2022
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Although the NFT marketing is new, there are already some strategies that are bringing artists and marketers to the front of the pack. NFT marketing isn’t all that different from any other kind of marketing with a few key exceptions to target the already thriving community around the NFT marketplace.

Click to check out Music Treasures – Vidalgo NFT collection at OpenSea

Do: Lead with your inspiration

Just like with any other marketing, storytelling is what will set your NFTs apart from the masses. With the rise of AI content creation and the widespread accessibility of tools for creating digital art, anyone can create art, and anyone can create a lot of it, quickly. So, when it comes to NFT marketing, standing apart from the crowd is absolutely imperative if you want your art to be seen and your crypto wallet to grow.

Storytelling marketing has become an absolute staple among the biggest players in business AND it’s what creates the most movement for companies breaking into the spotlight. There’s something innately human about storytelling. It’s the part that we can connect with personally that compels us to want more. It’s why we keep coming back to the brands we know and love.

For NFT’s in the marketplace, it looks like sharing the inspiration that led you to creating the NFT, or a story you create around your NFT. It means centering your marketing strategy around that story and telling it over and over.

The folks who are leading the way when it comes to the NFT marketplace live in the gamer’s world. There’s a real community that’s already vast and growing and it lives on platforms like these. You may find yourself to be white noise when you first join in these spaces, but it’s saturated because this is where the marketplace lives. Take your time getting to know artists, buyers, and everyone in between. If you commit and dedicate your energy here, you’ll find exclusive discord servers and interested buyers that are out there.

Discord even has a list available of all their top NFT servers you can browse through to find places to connect and promote your NFTs. This may be an emerging marketplace, but it’s already thriving and there are some really concrete ways to plug in. Join a server! Throw out a meme! Bonus points for you if you also tell your story through it!

Click to check out Music Treasures – Vidalgo NFT collection at OpenSea

Do: Use Giveaways to Boost Your Visibility

Generosity is another leading marketing strategy that translates well into the NFT marketplace. When you’re starting out with NFT marketing, it’s not time to create the scarcity of “One Time Only” sales. No one knows you yet, so start with generosity instead. Make a giveaway for the first release of your collection. And then promote that giveaway with incessant tweets and posts in every community you can find your way into. You’ll gain the respect of the community and build real value for your brand as you go!

Don’t: Underestimate the Value of SEO

SEO might have started to please the google gods, but it’s now an absolute necessity for excelling in any algorithm. Leaning into SEO has the added bonus that it creates a vocabulary for fans to tell your story for you. By generating a list of keywords and hashtags for your NFT collections and even for an artist as a whole, you’ll create an identity that the marketplace can connect with and promote.

Click to check out Music Treasures – Vidalgo NFT collection at OpenSea

Do: Connect with Crypto and NFT Influencers

Simply put, there are leaders in the NFT marketplace informing and influencing the crypto world and the NFT marketplace at large. So just like the world of business, if you want to win, you need to connect with the winners and learn from them. If you strategically use places like Twitter and Discord, you may even be able to find your very own mentor.

The truth is the whole marketplace is emerging.  There is no single “right way” to do anything just yet, and we need to keep the communication channels open between ourselves and the people having the sort of success we want in this space.  Get to know people on a personal level.  Sure, it’s not a big networking event in a hotel lobby, but it’s still networking.  We learn best from one another, and you deserve the support of not doing this alone.

Don’t: Use Google Ads to Promote

While advertising can bring awareness to your NFT collection, investing in Google Ads will lead nowhere. Google ads specifically prohibit ads that promote any kind of crypto product. So, despite their reach, this tool won’t be the one to use for NFT marketing. For advertising that embraces the crypto world and NFT marketplaces, check out this list:

Click to check out Music Treasures – Vidalgo NFT collection at OpenSea

Do: Partner with Brands You Love

Big brands have big pocketbooks- and they’re always looking to connect with more creators to make bank.  If you have a track record of success in the NFT marketplace, it could be worth it to build your portfolio to a place where you can connect with businesses.  These businesses will have their own marketing channels that will help amplify your work.  They’ll be able to connect with a larger audience because odds are they’ve worked for years on curating their own sales funnels.

While you’ll want to be particular in the brands you work with- and keep your inner creative spirit in check- this way of “selling out” can actually empower you more in the NFT marketplace.  When the entire space is dominated by creative thinkers, there really isn’t any downside to having proven success with a large brand. 

Don’t: Stop Creating

At the end of the day, the only thing you’ll fail at is that which you stop committing to.  Far too many NFT artists expect instant billions without thinking about the importance of dedication to their creative craft. Many NFT artists don’t hit it big with their first couple mints.  It takes dedication, time, and a continued creative spirit to make it with NFT marketing.  Just look at the success of some who have minted large quantities of work in a large series format. As long as you keep working at it, keep creating new content, and keep looking to be inspired- you’ll be ok. 

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A Mintable Future – NFT market growth, trends and predictions

20/02/2022
blog

It seems that only until very recently, cryptocurrency and the blockchain were generally foreign concepts. Now, these topics – along with digital assets, NFTs, and the metaverse – are dominating the internet. How exactly did this happen, and what does it mean for the future?

Can we predict a trend of stable growth for the NFT market, or is the hype likely to fizzle out? This article will discuss what we’ve gleaned from the past, what is going on in the world of NFTs today, and what we can expect the coming years to look like.

Click to see vidalgo NFT example

Blockchain of events – an overnight craze

Before 2017, the concept of owning digital property was not widely discussed or understood. “Colored Coins” (a denomination of cryptocurrency) started in 2013, which garnered some fringe interest. A few years later, a handful of games – such as Spells of Genesis and Force of Wills – began utilizing the blockchain for in-game assets and trading cards.

But NFTs started picking up major steam in 2017 after the roaring success of a game called Cryptokitties. The game, which allowed players to adopt and trade virtual cats, grew to be so popular that it lagged the Ethereum blockchain and began attracting hordes of investors. This ultimately led to the first NFT boom.

A Mintable Future – NFT market growth, trends and predictions

A new kind of art

Since then, minting and selling digital art has become one of the hottest NFT trends. Countless artists have cashed in on this new business model, and billions of dollars’ worth of NFT art has sold since the first-ever NFT was minted in 2014 by Kevin McCoy (who, by the way, is currently being sued for the $1.5 million transaction due to questions of rights and ownership).

Fast-forward to 2021 when Beeple made history with his NFT art piece, “Everydays: The First 5000 Days.” His mind-blowing $69 million sale marked the first time an auction house sold a fully digital asset in exchange for cryptocurrency.

How today’s NFT market is impacting the world

It’s important to mention that NFT trends are influencing a number of different industries and aspects of life. Making note of these impacts may help us make more accurate NFT predictions in general. For instance, some musical artists have started releasing entire albums directly to fans via NFTs. Just last year, Kings of Leon became the first band to mint their music on the Ethereum blockchain.

The gaming industry is also making strides. GameStop plans to launch its own NFT marketplace later this year for the trading of in-game items such as weapons, armor, and other content. Even the world of philanthropy is benefiting from a growing number of charitable NFT projects – just take a look at these examples. It’s easy to see how NFT trends could potentially disrupt, transform, and even define the future of nearly every industry.

Set of magic swords, space laser futuristic or magical steel dagger and stiletto blades. Vector knight warrior decorated weapon, Ui design elements for computer game, isolated cartoon armor set

Mint conditions – will we see more growth?

So what does the future hold for the NFT market? Plenty of experts believe we will continue to see massive growth in the coming years, and these NFT predictions are not unfounded.

 Consider just the past few years – in 2018, NFT sales hit about $41 million. Compare this to 2021, which saw a staggering leap to $25 billion in NFT sales. Jefferies Group LLC, one of many staunch proponents of the NFT market, predicts an $80 billion market by 2025. If the NFT trends of recent years persist, these numbers will easily be met.

To top it off, take into account the expanding utility of digital assets. With the introduction of so many new types of NFTs – such as sports paraphernalia autographed by famous athletes – we could even be vastly underestimating just how enormous this beast may grow.

A word of caution – the NFT market is still pretty volatile

Despite growth in 2021 from previous years, the newness of the NFT market makes it relatively unpredictable. Reuters has noted wide market fluctuations in 2021, which appear to be unrelated to cryptocurrency prices, with sales peaking in August before a steep 69% decline in September.

NFT sales continued to slow through October and November, before picking up again in December. According to CNBC, some researchers believe, “it may be a bad time to enter the market, which has grown too big, too fast under immense hype and speculation.”

A Mintable Future – NFT market growth, trends and predictions

Additionally, NFT predictions are bringing environmental questions into the mix. The average NFT carries a carbon footprint of over 200 kilos, due to the large volumes of energy required by data mining. It stands to reason that sustainability concerns may play a role in determining what the NFT market of the future will look like.

How can you make the most of the current NFT climate?

So should you cash in on the craze while it’s still hot, or get out before it’s too late? Well, if our NFT predictions have taught us anything, it’s that no one can be completely certain what the future holds. (Especially for brand-new landscapes such as the NFT market.) This means that how much time and money you decide to devote to minting and buying NFTs will come down to how much you’re willing to gamble.

 If you’re already comfortable investing in Bitcoin and other cryptocurrencies, you may find it rewarding to purchase some other types of digital assets too – just don’t pour in your life’s savings. If you’re into minting your own NFTs, it’s probably safer to keep it as a side hustle, rather than put all your eggs in one basket. In other words, we recommend cautious optimism moving forward. However, whether you decide to dip your toes in or cannon-ball into these new waters, one thing is certain: you’ll want to keep your ears open and your eyes peeled for news on this ever-evolving hot topic.

Vidalgo NFT Music Cards collection at opensea

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Best NFT Marketplaces 2022

12/02/2022
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In 2021, NFTs took the investing world by storm. They have gone from token art projects to, in some cases, master collections selling for millions of dollars. As they grow in popularity, NFTs and NFT marketplaces are creating sustainable ways for artists to get paid for their creations. The growth of the digital creator space continues to support its importance in the future of creativity.

With the rapid increase in interest, multiple marketplaces for NFT trading are on the rise. In this article, we’ll take a look at the foundation of the NFT crypto space, and what makes the best NFT marketplaces for creators.

What is an NFT?

NFT stands for non-fungible token. Non-fungible means completely original–like a digital certificate of authenticity. In the case of non-fungible tokens, these certificates can be for digital art, music, tweets, and other forms of media. Token refers to the certificate’s ability to be bought and owned through Ethereum transactions.

Click to see an example

Ethereum is the cryptocurrency most commonly used to purchase non-fungible tokens. You’ll need a crypto wallet to purchase that can be connected to the marketplace. When you create and monetize your work, the process is called minting.

As for marketplaces, there are lots to choose from. Each has its pros, and some are more suited for beginners than others. Let’s take a look at what makes the best NFT marketplaces and what you should consider when minting your first project.

What Makes Good NFT Marketplaces?

There are three main things to consider when choosing an NFT marketplace. They are:

  • Discoverability for artist
  • Cost of minting
  • Ease of use for creators and investors

As an artist or future creator, discoverability is important because you want to increase the odds of your work being seen and purchased. The more people interested in and buying your art, the higher your trading volume. The higher your trading volume, the more you can profit from your work.

But profit isn’t the only thing to consider in the NFT crypto space. The cost associated with minting art can vary from platform to platform. These costs, also known as gas fees, can make it difficult to buy or sell if they are inflated.

Lastly, ease of use is a determining factor in the best NFT marketplaces. Because creating and purchasing a non-fungible token is a complex process, user-friendly marketplaces with simple wallet integration are the most accessible to new creators. This means that the marketplace is easy to navigate online, and has a smooth process for purchasing already set up on the site.

Best NFT Marketplaces to Get Started

If you’re new to the NFT crypto space, your best bet to get your work seen is the most popular platforms. These are also well equipped to allow for investments into other projects, and each has its own search integration so you can get in early on upcoming collections.

There are two standout NFT marketplaces in terms of popularity that are growing daily.

Open Sea

Open Sea is the largest decentralized marketplace. It is known for being the first digital marketplace for collectible crypto and nonfungible tokens. While its size may be intimidating for new artists, investors and crypto enthusiasts alike can expect to find a project to their liking on this platform.

Best NFT Marketplaces 2022

Click to visit vidalgo new music treasures collection

Open Sea offers a highly customized search experience to find new projects to invest in, and be inspired by as you create your own. Their website is clean and easy to navigate resulting in it being a great choice for many. 

As far as cost, Open Sea takes a flat 2.5% cut of every transaction, but otherwise, NFT creation is free. It is the best NFT marketplace to find upcoming projects, and mint with low fees.

Super Rare

Super Rare is another great option in terms of ease of use. Their platform highlights the world’s top artists and is insistent on being the future of art collecting. Artists on Super Rare can use bids to sell original art and receive royalties on all secondary transactions.

Best NFT Marketplaces 2022

Click to visit

Their user interface is easy to navigate, and the search experience on the site includes trending tags to help you find high-volume collections. Super Rare takes a 3% cut from every sale made.

Super Rare is the best NFT marketplace for unique creators hoping to stand out. They even have a featured section, which allows new pieces to be recommended to users daily.

Best NFT Marketplaces for New Artists

Open Sea and Super Rare are phenomenal choices for creators and investors alike, but some marketplaces were specifically made with artists in mind. Two examples of this are Mintable and Nifty Gateway.

Mintable

Mintable is an app-based marketplace but it doesn’t fall short in the midst of larger options. It is currently backed by Mark Cuban and is the best NFT marketplace in terms of cost because it removes gas fees entirely. Mintable has made its goal to simplify the non-fungible token sales process and make it accessible to new creators and famous ones alike.

Best NFT Marketplaces 2022

Click to visit

Nifty Gateway

Nifty Gateway is different from all the others on this list. Instead of connecting a wallet to purchase like on Open Sea, with Nifty Gateway you can buy and sell directly from your Ethereum wallet. This is because Nifty Gateway is a custodial marketplace meaning that the NFTs are stored on the platform.

Nifty Gateway is backed by Gemini, a crypto exchange that focused on the security of your blockchain transactions. Their commission fee is 5% + 30 cents on each transaction.

Best NFT Marketplaces 2022

Click to visit

While Nifty is great for beginners in terms of easy navigation, and direct Ethereum purchase options, it can be difficult to be accepted onto the platform if you don’t already have an established following for your art. Once accepted though, you become one of the exclusive artists, and your chances of a sale increase significantly with that association.

Best NFT Marketplace Overall

The overall top pick from this list for creators and investors is Open Sea. It is the most reputable, and longest established NFT marketplace to date.

With its low fees and high discoverability, your creations have the opportunity to be seen and valued in a new way.

With its customizable search and rarity evaluator, you have the opportunity to invest early in lucrative projects.

The NFT crypto space has created an opportunity for artists to certify authenticity in their work, even as it passes from hand to hand online. This means that the value of originality can only increase as the NFT space continues to grow and advance.

So what are you waiting for? Whether you’re an investor or a creator, NFTs and crypto are here to stay. Will you be a part of the generation of creators that bring in this new wave of digital art?

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How to Sell Your NFTs

23/01/2022
blog

So you want to sell your NFTs!  That’s awesome.  Odds are you’ve already done your research on what an NFT is and you’ve decided to break into the field. There’s still a few steps between you and your new found metaverse millions.  Read on to figure out how you can successfully market and sell your NFTs.

Drop Strategy to Sell Your NFTs

First things first, don’t do anything.  Minting on an NFT market may sound like the logical first step, but you’ll miss a crucial step in the process if you jump that far ahead.  Your NFT needs a story and some hype BEFORE it ever gets minted and released. 

A story? For a piece of digital art? Yes, a story.  The thing about NFT’s is that it’s very clear that anyone can make them these days.  And that means you need to do a bit extra to step out from the pack and get noticed. While your art is uniquely yours, there’s more than just the visual that’s needed to help create some mystique and excitement.  You need to craft a narrative to create the hype for your potential.

Craft an NFT Narrative

A narrative is simply the fancy marketing way of making your seemingly abstract concept of art into something that’s understood by others.  Just like any conventional story, you’ll be making some key components:

  • Main character- is it your NFT? Your purchaser? Something more omniscient?  Pick who the protagonist is and begin to think what their motivations are.
  • Setting- Sure you may be selling on OpenSea rarible, but your NFT exists in a narrative beyond that.  Maybe it’s got a home in a certain nook of the metaverse? Maybe it’s got something to say about the world we’re living in now?  Decide when and where your NFT makes the most sense.
  • Conflict- Part of the reason why marketers are obsessed with narratives is because they have a thrill of humanity. That thrill of having a problem needing solving makes for an engaging plot point.  There simply isn’t a story without some sort of conflict.  How does your NFT address an issue in the world?

Click and visit the latest Vidalgo NFT collection – Music treasures

Simply put, if you’re struggling to do this with your NFT, rethink your art.  People aren’t in the NFT market for art, they’re in the market for stories. You need to show some ingenuity and a spark of your human spirit to connect with anyone in the competitive NFT marketplace.

Content Marketing to Sell Your NFTs

Once you have some key components of your NFT’s narrative, start working to share more about that story with your following.  Of course this goes a lot easier if you already have a following for your art prior to your NFT development. If that isn’t the case, it’s not too late to start, but it will take some work on your part to create some buzz around your work.

The best approach is one where you work in multiple formats to share that narrative you’ve already crafted.  Social media marketing is a diverse field for a reason.  Typically people have a preferred social media source. By working on Instagram, Twitter, TikTok, and Facebook, you can engage multiple audiences. 

Another strategy that should be important is building your own portfolio and identity online.  By frequently blogging about your narrative or your creation, you’ll engage a prospective audience.  If you’re already familiar with digital art, the website creation bit may come with ease.  If you need help with content writing or with search engine optimization, it’s worth it to invest in a team that can help you out.  By strategically engaging certain metrics to your website, you’ll get it seen by more people.

Click on the animation to view and export

You as an artist are just as important as the art you’re creating. Once you have a consistent following, you’re ready for the next step before jumping into the NFT market.

Email Marketing to sell Your NFTs

Through your content marketing, you’re going to want to collect email addresses.  A simple call to action like, “Be the first to learn about my NFT drops!” is a great way of creating a community around your art. Email marketing may seem a bit old school, but it’s actually still very effective.  Using a service like mailchimp, create an email list and send out weekly emails about your NFT progress.  Share your story vulnerably as much as you can. 

When you’re ready for your big drop, this email marketing hype will help you get sold.  These are folks you’ve cultivated who already show some buy-in to your work, it makes sense that they’d be some of your most interested purchasers. The best way to be a success in the NFT market is to create the market around your NFT art.

Connect with the NFT Crowd

Just like anything, there’s a crowd of folks out there passionate about creating, selling, and buying NFTs. Part of being successful at anything is simply putting yourself in the place where you can find success.  That means surrounding yourself with these like-minded folks.

Many NFT focused groups are found on Twitter or Discord.  Find a community like this and start interacting with them regularly.  Read up on what they send out, ask good questions, and share your thoughts.  Do what the greats do.  If they blog about something, consider blogging about a similar topic to engage in a greater dialogue.  If their social media is having success with a certain strategy, use that strategy too.

Click on the animation to view and export

The great news is that many who are already interested in the NFT space are open and accepting people.  If you’re interested in decentralized anything, odds are you’re also cheering on the little guy.  You can even find communities that may resonate specifically with you. There’s NFT communities out there just for anything from women to gamers.

Press Release Time

When you’re finally ready to release your artistic baby out into the world of the NFT market, use a press release to continue the hype. A well-drafted press release will help everyone know when launch day is, and continue the hype.  Treat your own artwork like the treasure it is.  It may feel uncomfortable hyping yourself up this much, but the ones who do, get sold.  Your NFT art is deserving of attention and a press release will help you get sold.

Keep Creating

The other key to your NFT success? Just keep creating.  With tools like Vidalgo, creating has never been easier.  Your vision is that much closer to reality when you use effective tools to put your vision in the world.  Spend more time working on the vision you want to share with the world, and less time trying to make complicated tools work for you.  With Vidalgo, you’ll be sharing your NFT creations in no time.

Click to view Vidalgo NFT Music Cards collection at opensea

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